Sooo… in about a month and a half it’s about a year ago I wrote a re-revisited on the Digimarc topic. I was reminded about it, because I got a mail from them that my subscription was going to end. Read that re-revisited for the details on that. Before that I wrote already two other pieces about it.
In that re-revisited I wrote that I would probably do another blog post with the results on the reporting. Well… You haven’t heard from me before, because… there was nothing to report.
I was told that indexing would be done maybe once every 3-6 months on websites where there wasn’t much traffic, and I already expressed my concern in regards to the usability of this reporting service for the photographer hosting his own images on his own site as opposed to on websites with a massive amount of traffic like Getty Images, iStock, or the likes.
I must honestly admit that I haven’t checked the report frequently, but there was no need for it. I was set up with the free pro account to test it out on July 21st 2010, and now, June 3rd 2011, so ten months later, there has been no activity in my account’s report. No images found / indexed. Not a single one. Not even on my own website.
No disrespect towards the great people there, with their excellent customer service and an otherwise good (but not spectacular) product: would I invest in Digimarc Digital Watermarking? No. I wouldn’t.
The one thing that makes this product interesting is exactly the reporting of how and where my images appear. But if the only way to have that reporting working is to get a massive amount of traffic (because those are the websites they primarily target), it doesn’t make any sense to get this as a photographer who doesn’t get x1000 visitors on my website daily (or even weekly). The digital watermarking isn’t as invisible as is portrayed, especially not if you don’t have the high-resolution image available. And personally if I can’t trace back the image with the digital watermark I prefer to have a visible watermark on the image so people don’t steal the images in the first place.
Also the limitation of 2,000 or 5,000 images which you could digitally watermark per year seems to be a bit odd. As a photographer, especially stock and travel photographers, you probably shoot well over that amount of images. You’d have to sign up for the most expensive package for an unlimited amount of images you could watermark.
But anyway… the decision is yours.
I think this topic is closed for all I care 😉